We've been getting creative with Veg Power, contributing ideas to get children growing and eating more veg.
Veg Power is on a mission to create a powerful advertising campaign for veg which uses the full range of marketing techniques to increase the UK’s consumption of veg. The campaign will seek to inspire children, support parents and encourage everyone to enjoy more veg.
Veg Power is raising funds to support the campaign and has pulled together chefs, campaigners, food growers, farmers, politicians and anyone else who cares about good veg for good health to contribute to The Truly Epic Book of Veg Power. You'll find us under "Growing Ideas". Reserve your copy now and help spread the word about the power of veg.
In other news ...
As we await government consultation on advertising of foods high in fat, salt and sugar, let's look at how often children are exposed to marketing of unhealthy foods.
We're proud to be working alongside our friends at Alexandra Rose Charity to tackle the issue of childhood obesity in the Faraday ward of Southwark.