The veg are coming!

22 January 2019

80% of our kids are not eating enough veg and Veg Power are on a mission to fix it.

Veg Power and ITV are joining forces to launch a major new national campaign to change the way people think and feel about vegetables, with the aim of inspiring us all to eat more of them.


After asking 1,000 parents and kids what they thought of veg, a bold and engaging advert was created alongside advertising powerhouse adam&eve/DDB and will be shown during many primetime family shows on ITV over the coming weeks.

Make sure you tune into ITV this Friday 25th at 7.30pm during the Coronation Street ad break and again on Saturday at 8pm during The Voice to see the advert.

We'll be helping to unleash a wave of veggie love on social media using the hashtag #TheVegAreComing so keep an eye out!

In other news ...

Childhood Obesity Plan Chapter 3?

25 July 2019

Those with eagle eyes may have spotted chapter 3 of the Childhood Obesity Plan tucked away on page 28 of the Government's new green paper on health.

Soil Association Logo from website

OUT TO LUNCH LEAGUE TABLE REVEALED

25 July 2019

Our friends at Soil Association sent out an army of ‘secret diner’ families to try kid's menus in popular supermarket café’s and restaurant chains

Charity Times Awards 2019 Shortlisted Logo

FRESH ENTERPRISE HAS BEEN SHORTLISTED FOR AN AWARD

23 July 2019

We have been shortlisted to win a 2019 Charity Times Award for Corporate Community Local Involvement!