The ingredients of the yoghurts include ‘free sugars’, such as added sugar, syrup and fruit concentrate, which are harmful to children. Two-thirds of the yoghurts were also found to be either medium or high in saturated fat. Despite this, their packaging makes claims about calcium, vitamins and high protein content, and uses cartoon imagery to distract from the nutrition labels.
“With ten children out of every class of thirty leaving primary school either overweight or obese, it is imperative that food companies act more responsibly and commit to reformulate sugar, salt and calorie reduction instead of foisting unhealthy products on us that contain child friendly packaging with misleading nutrition and health claims.”
Professor Graham MacGregor CBE, Chairman of Action on Sugar, Professor of Cardiovascular Medicine, Queen Mary University of London
We support Action on Sugar’s call for the Government to step in to restrict child-friendly packaging and misleading nutritional claims on yoghurts.